Griffith City Cinemas is facing a difficult period, getting hit by COVID restrictions and confusion during what is usually one of the busiest periods for a cinema - the school holidays.
The cinemas remain open, although operating at a quarter of their usual capacity due to the 'One person per four square metres' rule. They're also enforcing the mask mandate, with masks available at the counter for those who don't currently have one on entering.
Cinema staff said they were receiving a number of calls inquiring about whether they were open, pointing to the confusion surrounding current closures and cancellations of different venues.
Managing director of the cinemas and the centre Dom Giorgi said that it was a particularly difficult time considering the lack of content last year as the pandemic hit the United States film industry.
"It was going well because we were getting movies back but obviously now... the majority of the traffic comes in the first week and we have some big movies out next week."
A string of expected heavy-hitters were lined up to play at the cinema during the holidays and in the aftermath, including the long-awaited 'Black Widow' and 'Space Jam: A New Legacy.' Both were expected to bring in impressive numbers.
Mr Giorgi said that morale was high despite the setbacks.
"We're pretty upbeat, we've been through worse than this."
In contrast, the Griffith Regional Theatre recently announced the cancellations of their upcoming production of Bell Shakespeare's A Midsummer Night's Dream and the rescheduling of the Robertson Brothers to early November.
The theatre is currently in the process of refunding all tickets to Bell Shakespeare, and is contacting all ticket holders directly regarding options for the Robertson Brothers performance.
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