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Residents raved about the successful return of the Vintage Festival in 2016 – albeit in a new format.
The best of what we all remember from the past was repackaged and launched into a season-long event incorporating entertainment suitable for all demographics.
Most notably, the event provided a glimpse into how Griffith can provide for its loyal residents, while also packaging and promoting itself as a destination worth visiting.
The ball began rolling in 2017, and it’s certainly building up steam in the bigger and better Vintage Festival Easter season.
Griffith went wild for Daryl Braithwaite with pre-sale tickets for the newly launched Rewind in the Vines festival, completely selling out in just 40 minutes.
The Aussie icon was announced as the headline act on Monday. He will trot into town to headline over the Easter weekend, a throwback festival set to combine classic tunes and great local food.
The Aussie icon was announced as the headline act on Monday.
He will trot into town to headline over the Easter weekend, a throwback festival set to combine classic tunes and great local food.
Locals are certainly spending their hard-earned to support the event, and the demand suggests it’s only a matter of time before festivities expand in the years to come.
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And that’s how all quality annual events located in rural settings build a long-term cult following.
Look at the Deni Ute Muster, Hay B&S, Parkes Elvis Festival and countless boutique music festivals all over Australia.
From humble beginnings, they’ve grown to become household events drawing revelers from far and wide.
Organisers and council will no doubt see the potential in combining what comes easily for the city – food and wine – with quality settings, entertainment and amenities.
Can you imagine what it could look like in a decade?
Wine tours, gondola rides, lake-side holidaying, on-farm taste testing, history tours – the sky’s the limit.
A unique brand, spread far and wide – it’s the ticket to national notoriety built on the best features our region has to offer.
Big-name acts like Braithwaite, an impressive demand for tickets, and word-of-mouth will no doubt have this well-organised event continue on the pathway to becoming the crown-jewel attraction Griffith needs to better promote the city’s image as a destination worth visiting.
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– What do you think? Send your thoughts to ben.jones@fairfaxmedia.com.au