It's inspired by a cloud but is reminding Sydneysiders of everything from a falling tissue to the marshmallow man from Ghostbusters.
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Social media lit up with riotous discussion today after the City of Sydney council revealed their plans for a $9 million public art initiative.
The key work spurring most of the digital chatter is an undulating white arch that will soar from the pavement on George Street more than 50 metres into the sky, before looping back to earth to frame the Town Hall.
Designed by award-winning Japanese artist Junya Ishigami, the steel structure is inspired by a cloud, chosen to “evoke comfort, openness and freedom”.
Lord Mayor Clover Moore labelled the sculpture “awe inspiring”. Another of the councillors said it looked like Casper the Friendly Ghost.
Perhaps the public will be awed when it actually appears. So far, citizens are suggesting the sculpture be given noble titles such Cloud Arch, Booty Ghost, or the Monorail Reborn.
Other popular suggestions were The Ribbon, God’s Dental Floss, and The Skipping Rope.
#namethesculpture cloud casper? Seen but not heard? To the cloud? — Meredith Dart (@Merrid67) July 29, 2014
@smh The Giant Tapeworm #namethesculpture — Ken Jobling (@rkjobling) July 29, 2014
@smh "Should have thought this one through" #namethesculpture #sydney #whattheheck — Stephanie Jeanes (@StephJeanes9) July 29, 2014
Many commented on how feminine the outline looked, naming it after Dolly Parton and Marilyn Monroe. The sculpture appears to twist itself into different abstract figures depending on one's vantage point.
One of the most popular names was Space Noodle, a play on the name of Seattle's iconic restaurant and viewing deck that towers more than 180 metres above the city.
The bold bid to put more iconic art in the city's centre has left some simply bewildered.
@smh I am really confused, do I like it? does it look like a giant spaghetti? so many questions — Christian Stivactas (@cs91) July 29, 2014
Others were delighted as memes swiftly sprouted across the social media platforms.
And then, following months of public debate, at last a compromise acceptable to everyone was found pic.twitter.com/LrchdntWwJ — Rupert H (@rpy) July 29, 2014
I am a very busy lady just walkin thru the city pic.twitter.com/yUue4jnBHY — mat whitehead (@matwhi) July 29, 2014
It brings love. Don't let it get away. Break its legs! pic.twitter.com/W5JG3x24mj — Rob Stott (@Rob_Stott) July 29, 2014
@annabelcrabb I can't be the only one... #sydneystatue #jessicastatue pic.twitter.com/pOsevniCcF — Sir Blake Erickson (@Blake_Erickson) July 29, 2014
But for every joke or light-hearted name suggestion swirling about on social media, there was a comment or two decrying the sculpture as a waste of money.
Others added specific spending priorities the council should have focused on instead into the discussions.
@smh a WHITE sculpture in the middle of Sydney. Right. Cause no one will vandalise that...Spend the money on homeless shelters! — Justin Yuen (@JYuen15991) July 29, 2014
Whatever it ends up being called, it will be one of three sculptures installed in the city.
The Kent Street underpass will soon be spangled with 60 handmade bronze birdcages by iconic British artist Tracy Emin, while Belmore Park near Central Station will become home to a towering, dark blue milk crate by Egyptian artist Hany Armanious.
You can share your nicknames for the sculpture and feedback in the comments here.